It's difficult to understand that such a method would work, and it's not surprising that majority of people that are skeptical about this method of advertising for the reasons below:

• The word Free is overused ; how can a state of the art Apple iPod Touch be free?
  
• Some people sign up, then do nothing, expecting a payout.
  

It's true that you this advertising method works, but not without a little bit of work. I mean, you're getting Apple products with about 98% discount, so why are you complaining?

Besides, how hard is it anyway? You sit in front of the computer, sign up, play some bingo / slots to complete an offer, then refer your friends & family by emails or something. That's it. How hard was that?

There's a whole forum of us that stuck to the method and now have gifts worth over £100,000 items. Check eXceem - I got my free item! section.

There are also videos that can be found on Youtube, which are official reports from the BBC, CNN & G4TV on this advertising method. To save you searching, here they are below: